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Industry

Retail and E-commerce

AI infrastructure for personalization, search, and customer support at scale.

Tier 1Production-grade AI

Overview

Retail AI must balance personalization, uptime, and cost control.

We build model-flow systems that power recommendations, support agents, and demand forecasting with measurable quality and reliable operations.

Why MuFaw

Operator-grade delivery for complex systems

Latency and cost focus

We optimize pipelines so personalization stays fast and cost-efficient.

Reliable experimentation

Evaluation harnesses and A/B gates keep changes safe in production.

End-to-end coverage

We cover data, orchestration, and deployment for commerce stacks.

What we build

Areas of expertise

Personalization pipelines

Rankers and recommenders with guardrails.

  • Feature stores
  • Evaluation gates
  • Bias checks

Search and catalog RAG

Product QA with governed retrieval.

  • Index pipelines
  • Attribute validation
  • Safe prompts

Support automation

Agentic workflows with escalation paths.

  • Policy routing
  • Human handoff
  • Quality metrics

Demand forecasting

Forecasting with measurable accuracy.

  • Drift monitoring
  • Scenario testing
  • Alerting

Operational telemetry

Track revenue impact and model health.

  • Cost tracing
  • Latency alerts
  • Conversion signals

Secure integrations

Connect to commerce, ERP, and support stacks.

  • RBAC
  • Audit logs
  • Data boundaries

Testimonials

What teams say about MuFaw

Real feedback from teams who want dependable AI systems in production.

MuFaw made our model-flow observable and easier to operate in production.

Lena Iqbal

Lena Iqbal

CTO, industrial automation

The embedded pod delivered guardrails and runbooks we could keep using.

Derrick Coleman

Derrick Coleman

Head of Data Platform, fintech

They balanced research rigor with production reality and clear ownership.

Mina Rao

Mina Rao

Director of AI Research, healthcare

Ready to build something dependable?

Tell us what you're building - we'll respond with a plan.